by Julian Smit | Apr 20, 2018 | Industry News, Social Marketing, Uncategorized
Want to know how to rank videos higher on YouTube and Google without any ad-spend? The Coles notes version: Simple Rule #1: YouTube Live Events let you jump the queue on Google video rankings. Simple Rule #2: Using your YouTube video description as an SEO tool can...
by Julian Smit | Apr 7, 2018 | General, Industry News, Social Marketing
In our most recent podcast (on BIYF Marketing), we talked a bit about the recent Cambridge Analytica Facebook “hacking” scandal. That’s right, it wasn’t hacking. A couple of people were dicks, but you weren’t hacked! Without getting technical about it,...
by Julian Smit | Dec 3, 2017 | General, Industry News, Social Marketing, Uncategorized, What's going on at JD
The intersect of Demographics and Tech – “GENERATION-BRIDGER” To all my fellow social advertisers and anyone else who uses or discusses demographics; if you don’t get this straight, you’re going to miss something significant. It’s only just now occurred...
by Julian Smit | Oct 13, 2017 | General, Industry News, Uncategorized, What's going on at JD
This is part 3 of my insight series on Social Marketing (part 1 is here, and part 2 is here). Part 1 coincided with the launch of our own social marketing service and a week-long campaign of that service applied to ourselves. So, let me start by explaining the...
by admin | Oct 12, 2017 | General, Industry News, Uncategorized, What's going on at JD
This is my second insights installment on the subject of Social Marketing (part 1 is here), but let me take it one additional step back because the timeline is relevant to my point. I posted the content for our new social marketing service last Wednesday and then...
by admin | Aug 9, 2017 | Industry News, Uncategorized
http://new-bucket-ba47ca1d.s3.amazonaws.com/J-D-Nevins-Digital-Strategy.mp4 If you own or have worked in a company that’s been around for at least 10 years, there’s a good chance you’d describe your current environment as being “in transition” or “adapting” or...
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